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Perceive Digital
SEO, PPC, SMO
Digital Marketing is the umbrella under which numerous other tactics also fall such as SEM, SEO, Social Media, and PPC for example. Search Engine Marketing (SEM) is a term that looks at the presence that a business or entity has across search engines and how to improve it, expand upon it – and give visibility...
Branding-Mistakes
Brand Consistency Firstly, it is important to ensure your brand is consistently presented across any digital or print medium. This is super important, and consistency not only looks professional, but it offers a sense of trustworthiness and feeling at ease with the brand. This matters as this can help the brand to build upon recognition...
Local ECommerce SEO
Nowadays it has become common practice to look for a product via a search engine. If your products have not been optimised with product SEO, more than likely your products will not appear in the results when a user looks for a particular item. Product or ecommerce SEO helps to increase visibility and can improve...
SEO Company
As a starting point, we would emphasize the importance of engaging with a quality digital marketing agency providing SEO services. Do not let your decision to take up SEO services be entirely about the cost per month for the SEO campaign, cheaper does not necessarily mean better. The key things to look for when selecting...
SEO_Services
Firstly, a basic overview of SEO so that we can understand it in context. SEO or Search Engine Optimisation, simply put is a process whereby you hone in on and tidy up your online presence (website or social media) so that you can easily be identified and appear in search rankings and improve those rankings...
Digital Marketing Services
What is Digital Marketing? This can be a confusing area as a lot of things seem to be thrown under the digital marketing umbrella. SEO, PPC, and Social Media are prominent mentions in the Digital Marketing arena – however, we feel that often other important areas of Digital Marketing is lost amongst the hustle and...
How Does SEO Help Your Business Grow?
SEO (Search Engine Optimisation) is a process that can help improve where you appear in search results, which in turn may improve traffic coming to your website. The way that SEO helps a business grow is by improving search engine rankings, which in turn would create improved exposure, thus generating more traffic to your site....
Digital Marketing Stretgy
1. You are not sure where to start The digital world may appear daunting at times, and the overload of information, platforms, tips, and channels may create confusion, especially where digital marketing is concerned. What should a business consider when looking to position, create awareness, or promote their business online? Without a plan of action...
Google Knowledge Graph
The Google Knowledge Graph is essentially a central source of factual data information, which is gathered data from a variety of sources, and compiled in one location. The Google Knowledge Graph uses search algorithms to source and organise the data. The data is then organised and presented to users in an information box alongside search...
Online Business
1. Planning It is important to make an online plan to get your business implemented across the digital sphere. Usually, this will involve the creation of a website, setting up social media, and initiatives to drive traffic to your site and channels. Before any of this can get underway you will need to establish a...
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